Social Media Consumer Toolkit

Toolkit produced by Every Week counts to

connect with and engage women & families

Instagram
Facebook
Youtube
Linkedin

World Prematurity Day 2025 Promotional Toolkit

World Prematurity Day is observed on 17 November each year to raise awareness of preterm birth and the concerns of preterm babies and their families worldwide. This year the theme is, "Give preterm babies a strong start for a bright future." In this folder, social media assets, workplace assets, FAQ docs and posters for you to use in your Health Service/Hospital to promote.
Download zip file here

Promotional Tiles

These promotional tiles are designed for use across digital platforms to support the Every Week Counts campaign. This selection includes five different assets (post and story version), each with a tile to add a Health Service/Hospital Logo.
Download zip file here

Empowered Choices

These promotional tiles are designed for use across digital platforms to empower women to make healthier choices. This toolkit includes three different assets (post and story version), each with a tile to add a Health Service/Hospital Logo.
Download zip file here

Last Few Weeks of Pregnancy

These motion-graphic tiles are designed for use across digital platforms to educate on the last few weeks of pregnancy. This toolkit includes four different assets, with an opening tile and ending tile where you can add a Health Service/Hospital Logo.
Download zip file here

Women & Families Stories

These tiles are designed for use across digital platforms to create awareness about preterm and early term birth through story telling. This toolkit includes both post and story versions of women sharing their story. Please be considered when sharing these stories.
Download zip file here